Íslandsbanki
Kicker
Digital processes design of Íslandsbanki
Services
Web Design, UX, Development, Content Architecture
About the project
Hugsmiðjan has been a strong partner in the digital development and design of Íslandsbanki since 2018. We are committed to creating a user-friendly digital environment where information is accessible and instructions are clear.
At the core of all our design work is a comprehensive design system. It ensures that we build cohesive solutions for Íslandsbanki, accelerates project production, guarantees excellent user experience, and ensures consistency across solutions.
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Comprehensive solutions
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Iceland's bank is a digital bank. Always in your hands and on your terms. The core of the bank's distribution channels are the external website, the online banking platform, the app, and the self-service flow. It is important that all these solutions work seamlessly together and form a strong visual unity that customers recognize and are familiar with.
Design guide
Why?
An extensive design guide underlies all design work. It ensures consistency across distribution channels and accelerates the design and development process. The design system uses "design tokens" to define colors, spacing, corner rounding, shadows, and other design elements – which simplifies programming and decision-making. The UI kit and tokens bridge the gap between design and development
The Íslandsbanki app
The app is in rapid development and offers a sleek and user-friendly flow where all actions are simple, secure, and fast.
Online bank
Significantly increased service
The new online banking system greatly enhances service for users and significantly simplifies ongoing development and maintenance. All key flows have been redesigned, and usage patterns have been defined and standardized. A strong emphasis is placed on good consistency between the online banking system and the app.
Íslandsbanki website
Financial health as a guiding principle
The Íslandsbanki website is a powerful educational and informational platform that connects all of the bank's distribution channels. Significant development has taken place on the website, where we strive to create a user-friendly digital environment with accessible information, clear instructions, and consistency in the interface across different flows.
Great emphasis is placed on ensuring that customers can self-service in a simple way.
Self service flow
Our team works closely with product owners from different distribution channels. We hold workshops at the start of new projects and to sharpen the team's vision. We have worked to streamline many flows, and our user experience experts regularly conduct user testing before projects are sent on to development.
Awards and Recognitions
Company website of the year
Content and News Hub